
Transnational, cross-cultural, collaborative, future-forward transmedia company based in Melbourne, Shanghai, Tokyo and Online.
Metaverse Makeovers is an interdisciplinary team of specialists fusing our knowledge of emerging technologies and Augmented Reality (AR);
app development and user experience design; culture and communities;
to commercialise mixed reality products and immersive mobile experiences.
METAVERSE MAKEOVERS expands the sensorial, seductive, and cultural scope of augmented, virtual, networked, and real spaces.
We style with Augmented Reality: using AR as a medium to enhance the creative industries; beauty and cosmetics; luxury and fashion; digital and pop culture; live performance and networked broadcasts; site and the urbanscape.
Metaverse Makeovers harnesses the creative potential of Augmented Reality to catalyse addictive new hybrid realities for the female mobile market, the Internet Generation, and emerging markets in the greater Asia-Pacific region.
We’re thrilled to announce that these dynamic young women will be coming on board the MM team in Melbourne as our fabulous new Digital Interns – building hype, and taking over MM’s social media airwaves:
Kati is an artist addicted to technology and love! She is a vast source of insights on Internet Culture, and was co-curator of the music/art/fashion/zine/label/revolution –
Gooey on The Inside.
Colleen is a multi-lingual arts writer and enthusiast. Inspired by concepts related to tea ceremony, she is interested in the idea of every day living as a total work of art. Currently assisting in various contemporary art spaces in Melbourne and contributing to local publications. She hopes to expand her experience in arts management and further her research into the laws and policies that guide the international arts trade. Colleen is completing a Master of Arts and Cultural Management at the University of Melbourne.
****** Stay tuned as MM announces Melbourne’s Digital Intern counterparts in Shanghai shortly…. ******
Metaverse Makeovers is looking for a bright, dedicated, and passionate team of interns to work with its key directorial team located in Melbourne and Shanghai to assist in managing our social media streams, digital marketing, and company administration leading up to the launch of our first product - METAVERSE NAILS.
Could this be you ?
EOIs close on the 15th of April 2013
METAVERSE NAILS
NEXT LEVEL NAILS
Nail accessories that work with a companion app.
Interactive 3D animated bling *POPs* in real-time from HOT stick-on nails!
Share your augmented self through social media streams.
GET METAVERSE NAILS: STICK-ON SETS + APP
DOWNLOAD FROM APPSTORE
PRINT a physical set from within the app. Or…
SUPPORT METAVERSE to design new styles and ….
PURCHASE a pack of stick-on nails direct from us.
APPLY. WEAR. And CUSTOMISE.
INTERACT with 3D AR HOLOGRAMS that *POP* from your own nails.
SHARE photos of your augmented Metaverse Nails with your friends on Facebook and Twitter.

SCREENSHOTS
LIVE
Metaverse Makeovers LIVE is experienced as immersive virtual manicures re-purposed for nail bars, salons, and clubs.
Our Metaverse Nails appcessories are applied by nail technicians and hostesses trained in the application of our virtual manicure treatments; playing out as intimate, tactile, face-to-face encounters between audience/participant and nail technician/Hologram Hostess.
Dazzling augmented reality designs and virtual manicures illuminate iPads and iPhones; are streamed to Audio-Visual screens and broadcast infrastructure; and simulcast live to the net in a shimmering televisual scene.
Metaverse Makeovers LIVE continues to be shown in nail bars and clubs in an ever-expanding network – across to new cities in the Asia-Pacific – and beyond.
SHANGHAI_CHINA
HOLLYWOOD CLUB, JUE MUSIC + ART FESTIVAL, 2012
SUPPORTED BY APPLE and THE AUSTRALIA COUNCIL FOR THE ARTS
SUNNYBANK_AUSTRALIA
iNAILS, MY OWN PRIVATE NEON OASIS, 2011
FOUNDING DIRECTOR/CEO:
THEA BAUMANN
thea@metaverse-makeovers.net
TECHNICAL DIRECTOR:
BEN FERNS
ben@metaverse-makeovers.net
SALES STRATEGY (CHINA):
ANDREAS HAFNER
andreas@metaverse-makeovers.net
MARKETING
LULU LIU
FACE OF THE METAVERSE + COMMUNITY:
SHIAN LAW
shian@metaverse-makeovers.net
MULTIPLAYER MANICURES
Metaverse Makeovers (LIVE) – is now MULTIPLAYER - and will be experienced as virtual manicures simultaneously taking place in nail bars in Darwin and Sydney. Broadcast as live streams to urban public screens in both cities. HERE onto our website. ALL via our leopard print Metaverse Nails appcessories.
Through a period of community engagement in Sydney and Darwin, the MM team will restyle nail salon technicians as our Hologram Hostesses – training them up on how to apply our Metaverse Nails appcessories: wearable stick-on nails that interact with a 3D game app. Playing out as intimate, tactile, face-to-face encounters between audiences/participants and nail technicians/the Metaverse World.
Metaverse Makeovers (LIVE) is part of The Portals, a program of five telematic artworks linking the two cities of Darwin and Sydney for ISEA 2013. The project connects these two communities in realtime through networked and interactive artworks which require the physics of high speed broadband.
ISEA2013 Program Downloadable Here.
The Portals on Facebook.
NEXT LEVEL NAILS

Nail accessories that work with a companion app.
Interactive 3D animated bling *POPs* in real-time from HOT stick-on nails!
Share your augmented self through social media streams.
GET METAVERSE NAILS: STICK-ON SETS + APP
DOWNLOAD FROM APPSTORE
PRINT a physical set from within the app. Or…
SUPPORT METAVERSE to design new styles and ….
PURCHASE a pack of stick-on nails direct from us.
APPLY. WEAR. And CUSTOMISE.
INTERACT with 3D HOLOGRAMS that *POP* from your own nails.
SHARE photos of your augmented Metaverse Nails with your friends on Facebook and Twitter.
R+D investigations, experiments, prototypes, and workshops in connected experiences, wearable technologies, and Augmented Reality.
A workshop on how to design and create a Hologram Cocktail at XinCheJian hackspace.
No programming experience needed, just a smartphone and a laptop with blender, as the focus was on AR techniques over software implementations.
http://xinchejian.com/event2/?ee=113
While in Shanghai for the tour of Metaverse Makeovers to JUE Festival in 2012, we ran into multi-instrumentalist musician Courtney Wing, and decided to turn him into a virtual idol for his performance at the flagship Shanghai Apple Store that evening.
6 short hours later and laser-surfing iPad-app – Wing was ready to join his doppelganger at the gig.
Watch this space for ongoing explorations into virtual idol makeovers. …
SUPPORT:
support@metaverse-makeovers.net
FOUNDING DIRECTOR/CEO:
THEA BAUMANN
thea@metaverse-makeovers.net
TECHNICAL DIRECTOR:
BEN FERNS
ben@metaverse-makeovers.net
SALES STRATEGY (CHINA):
ANDREAS HAFNER
andreas@metaverse-makeovers.net
MARKETING (CHINA):
LULU LIU
lulu@metaverse-makeovers.net
FACE OF THE METAVERSE + COMMUNITY:
SHIAN LAW
shian@metaverse-makeovers.net
DIGITAL INTERNS (MELBOURNE):
COLLEEN CHEN
colleen@metaverse-makeovers.net
KATI CUBBY
kati@metaverse-makeovers.net
Metaverse Makeovers Pty. Ltd.:
ACN/ARBN 158 115 658
Metaverse Pty. Ltd.:
ABN 37155109256
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